Going Long: An Interview with Nick Willis
Tracksmith recently announced the launch of the Varsity Club, an NIL program designed to support a small number of top-level college track & field and cross country athletes by providing them a gear stipend, mentorship, and the opportunity to travel to Europe for training and competition in summer of 2024. The program caught my attention for a few reasons: one, it's Tracksmith's first foray into the NIL space; two, it's an application-based initiative, differentiating it from other NIL deals brands are making with athletes; and three, it's headed up by Nick Willis, who was a seven-time All-American at the University of Michigan and understands the landscape of collegiate track & field as well as anyone. Anyway, I had a lot of questions, which Nick was generous enough to answer for me.
